Rumour: BA to partner with M&S for buy-on-board catering

A number of leading airline-industry websites and the UK media have recently reported that British Airways are to announce a partnership with the upmarket supermarket M&S; whom would provide select food and drink offerings on short-haul flights… promoted as a buy-on-board offering. Unsurprisingly, this has enraged many flyers. BA’s short-haul product has always been popular […]

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Learning about airline food, drink and partnerships with Virgin Atlantic.

Let’s face it. A lot of people consider airplane food to be one of the most controversial aspects of a flight; and reference it to being┬áboring, bland and laden with calories. Well, I disagree. Today I’m re-sharing an article that I published last year. The reason? It’s still relevant… and airline partnerships are as competitive […]

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JSB on Disney: Delicious treats from Disneyland

A few weeks ago; I was once again at that place called Disneyland; otherwise known as The Happiest Place on Earth. Since my very first visit to Walt Disney’s original theme park in 2012, I’ve been fortunate enough to visit again and again; believe it or not, I am actually in possession of a Premium […]

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